Include 6-digit prefix at beginning of images to prevent duplicates
Never use spaces, always utilize underscores
Do not include job specific codes (ie, Resource Codes)
Keep image names as lowercase characters
Keep image names simple, but descriptive and try to use the type quality on the name as:graphic, chart, model, brand, photo etc… (ie, 023945_agci_efficacy_chart_MAX.ai)
Limit image names to no more than 35 characters (including prefix + file extension)